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  • Writer's pictureLiz Dala

Press Release: New Hire

Updated: May 5, 2019

Industry Veteran Joins Norris Furniture & Interiors Team for the New Year

Norris Hires Fern Schmidt as Director of Business Development

NAPLES, Fla. (December 12, 2017) – Norris Furniture & Interiors is pleased to announce Fern Schmidt as the newest member of their team. Schmidt will be taking the role of Business Development Director and brings over 17 years of industry experience to the Norris team. In her new role, Schmidt will work closely with Sherri Rozzi, current Director of Business Development, to communicate and collaborate with builders, contractors and realtors in the SWFL area.

“I am humbled and thrilled to join Norris Furniture & Design with their impeccable team. Big plans are in the works to grow with endless possibilities to be a bigger part of SWFL with Design, Furnishings and Services! Norris' compassion and business philosophy is top notch that it is hard to compare with any other along with charitable contributions back to the community. I have big tall heels to fill and will embrace every moment to excel to new heights with Norris and Gulf Coast Florida,” said Schmidt.

About Schmidt:

Schmidt most recently comes from Clive Daniel where she served as Sales and Marketing Account Manager for the last three years. With over 24 years in the real estate industry, Schmidt has operated as assistant manager and listing administrator in the rentals division of Royal Shell Real Estate in Naples. For over a dozen years she was an award-winning Realtor with Bluebill Properties Realty & Sun Realty, also of Naples. At Bluebill, she was named Rookie of the Year in her first year with the company, followed by over one- and five-million-dollars in sales volume for most of her time with the company. Earlier experience included commercial and retail property management with two major firms in Atlanta, Georgia. Originally from Danville, Illinois, she attended Eastern Illinois University with a major in Business Management.

About Norris:

Family owned and operated in Southwest Florida since 1983, Norris Furniture & Interiors is a premier retailer for fine home furnishings and award-winning interior design with four showroom locations in Fort Myers, Naples, Sanibel and Sarasota. For additional information, visit


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